Clutch® mindset™

Clutch mindset is a unique and healthy beverage for the brain that stands out from traditional energy drinks. Our formula is based on active plant extracts, not caffeine or other common energy drink ingredients and stimulants. Unlike most other beverages on the market, Clutch offers a completely different concept, with unique nutritional quality and effects. Our product is currently patent-pending and has an acute long-term effect that can last up to 4-6 hours without the potential negative effects associated with caffeine consumption. Clutch Mindset is the perfect choice for those who prefer a more natural and healthy way to support their physical and mental well-being.

See our beverage comparison chart.

We are doing our best to get our products out to most mainstream stores in Denmark -  find the updated list in the link below:

Where to buy

Right, but "green tea extract" on the label of any beverage can mean lots of different things. Same goes for all other plant extracts. We have taken great care in picking all the ingredients we use, and we found a brilliant green tea extract that has been purified from caffeine. However, you are absolutely right in assuming that when a product is labeled to contain "tea extract" it ALMOST always contains caffeine, but we're different ;)

While having certain positive effects, caffeine also has many negative effects, so we didn’t feel it fit our health promoting concept. Disabling the adenosine receptors in your brain, so you don’t feel tired for a short while (despite the fact that your body thinks you are), is not really what our brain concept is about. With this product we are focusing on promoting well-being the best way possible, which is why we chose a long-term, holistic and more advanced approach to nutritional performance optimization.

In short: YES!

To dive further into the details: 

Celiac disease is a digestive and autoimmune disorder that can damage the small intestines when a person with the disease eat or drink gluten-containing diets. Gluten is found in a huge range of ordinary foods especially those containing cereals like wheat, rye and barley. Clutch Mindset doesn’t contain any of the above mentioned cereals, but it does contain green oat. Oats are per definition gluten-free, however, many times oats are cross-contaminated with gluten particles by harvesting equipment, the neighbouring fields or from the processing facilities that may handle a range of cereals.

“Gluten-free” claim = <20 ppm

Everything below “20 ppm” is according to EFSA (European Food Safety Authority) the amount that has been deemed safe by celiac disease experts for most people living with the genetic autoimmune disease.

In a Clutch Mindset the green oat extract represents approx. 0,013 ppm – or in other words 1538 times lower than the safety limit set by the European Food Safety Authority. 

While everyone has their own unique taste perception there is a phrase that frequently pops up when we are sampling our products. People generally think is tastes like a sparkling and sweetened tea with lemon flavours. To most people it tastes less sweet than many soft drinks available on the market today, which is due to the nature of our unique recipe that is based on a completely different philosophy than trying to make a liquid dessert... So don’t expect a gummy bear drink ;)